In a compact workshop (½ to 2 days) teams and organizations move through a clearly structured and dynamic process to uncover their shared purpose. Formulated as a purpose statement, it answers the question of their deeper reason for being and the meaningful contribution they make to customers, society or their broader environment. In a short time, what truly matters becomes visible – providing shared orientation, sharper focus and inspiration for further development. The workshop creates an immediate, tangible impact and lays the foundation for integrating purpose into the team’s or organization’s routines and decision-making processes.